The Google Tour Creator tool is similar to ThingLink in that you are combining the concept of creating a hyperlink but doing it within a 360 degree image that you can view in VR. In fact, you could also look at it as an interactive slide show in VR where you can string together scenes while narrating overtop, or embedding text, photos, links and more. You can essentially guide where someone is looking while in your tour. IMPORTANT NOTE Google is going to be phasing out this platform so while it will work until late June 2021, it will no longer be accessible after that. Google will be incorporating this platform into Google Arts and Culture, as well as building in similar functionality within Google Earth.
There is also a ton of pre-existing content created and shared by other users so it is a great resource for just experiencing guided tours that already exist, before creating your own. You can also upload your tour to Google Expeditions where you (or others) can view it in virtual reality.